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Thu 17 Jan 2013
Maggie Slowik Maggie Slowik

In the 1980s, a new customer satisfaction model, known as the Kano model, grabbed the attention of many marketing practitioners and researchers from a wide range of industries. Named after its creator, Noriaki Kano, a Japanese academic and consultant, the model challenged traditional customer satisfaction models that stated that more is better (i.e. the more you perform on each product/service attribute, the more satisfied customers will be).

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Mon 05 Mar 2012
Maggie Slowik Maggie Slowik

We are now well in to 2012, and given a turbulent 2011, many are wondering what might be ahead of them.

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Tue 12 Jul 2011
Maggie Slowik Maggie Slowik

On 1 July the new UK Bribery Act came into force, and with it a number of much-discussed uncertainties. Some legal experts have nicknamed the act the "FCPA on steroids".

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