Recently, I blogged about the need for a reality check in outsourcing or offshoring decisions. A full analysis of the total cost of ownership (TCO) should precede those decisions, I wrote. But I left out one element of that TCO analysis, an element that became very apparent last week in much of the US media: brand image.

When IBM CPO John Paterson walks into his new office in Budapest later this month (see related news story), he’ll be in familiar territory both physically and intellectually.

Ready for a quick quiz? Here it is: What’s a two-word definition of risk management?

The resignation of Egyptian president Hosni Mubarak after 18 days of peaceful protest in Cairo’s Tahrir Square reminds us once again of two important and universal principles, one philosophical and one downright practical.