Resources
An open library of free resources provides access to selected procurement opinion, articles and sponsored whitepapers
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Whitepapers
Procurement Leaders offers 3 co-published products, aimed at combining our journalistic quality and the respect of our brand to provide quality thought leadership on top-of-mind issues for our audience.
We work with a partner to write content that will engage, inform and provoke a senior procurement audience and then distribute and promote to create a discussion around the subject.
Product
Theme
Category Insight
Insight Report
Insight2
One-word concept
Toolbox
Key
Binoculars
Strapline
Need-to-know advice about a specific category of indirect spend
Strategic insight on a key topic to unlock added value
Forward-looking thought leadership to drive strategic action
Strategic thought leadership
Subject expertise
Category expertise
Theme
Any major indirect category, agreed with client
Any strategically important theme, agreed with client
Top-level strategic, progressive themes, developed in agreement with client
Profile
Partner’s logo
100-word ‘About us’ text
Ad pages
2
2
3
Hotlinks from partner ads and logo to partner’s website
Partner’s two-page ‘ThinkSpace’ article
Promotion
Lead generation
Active marketing promotion
Email + Social Media
Email + Social Media + Promotion at an agreed PL event
Printed / included with PL magazine
200 copies for own use
Digital version available to client to host
Editorial benefits
Pagination
4pp main body + 4pp covers
8pp main body + 4pp covers
16pp main body + 4pp covers
Size
165mmX240mm
8pp main body + 4pp covers
16pp main body + 4pp covers
Subject matter expert interview
Client interviews
1-2 (compulsory)
2-3 (advisory)
3-4 (optional)
Multimedia content
Connected with PL value-adding research
Depends on topic
Project details
Frequency of publishing
Up to three per quarter
Up to three per quarter
One per quarter
Project lead time (agreement on synopsis to draft copy)
8 weeks
8 weeks
12 weeks
Frequency of publishing
In-house expert for comment, at least one client of theirs for comment, logo, about us copy, artwork for advert
In-house expert for comment, up to three clients of theirs for comment, logo, about us copy, artwork for advert
Two in-house experts for comment/thought leadership, contacts (clients or otherwise), any relevant authored research, logo, about us copy, artwork for advert
- Interviews, analysis and expert commentary on a key topic agreed upon in conjunction with Procurement Leaders editorial team.
- Exclusive positioning of our partners as topic experts and publishing partners on the publication, including page advertising, logos and presence in the content itself.
- Marketing of the publication, generated leads from downloads being made available to partner and access to host and distribute the digital asset and print copies.
Key benefits
- 250+ leads generated per year
- Email promotion via bi-monthly newsletters to 43,000+ senior procurement executives
- Qualified leads generated through web and email downloads.
- A high-quality, thought leadership content piece
- Positioned as an expert and thought leader on a specific topic area
Specs
To download our spec sheet click here
Audience
For a full breakdown of our audience click here